Our Story

A nose in need
deserves Puffs indeed

The history of Puffs is splendid and sweet,
and our passion for noses is hard to beat.

Protecting your skin has always been our mission,
by keeping noses soft with air puffed cushions.

So, read below to see how far we’ve come,
from past to present, it’s been a lot of fun.

Puffs History of Facial Tissues

Read all about our history of softness.

Puffs Past to Present

1958- Procter & Gamble bought the Charmin Paper Company.

1960 - Introduced Puffs Basic Facial Tissues,
which replaced Charmin® Facial Tissues

1987 - United States national introduction of Puffs Plus with Lotion.
1998 - Puffs Plus improved to thicker tissues.

2000 - Puffs introduced its lovable characters, the Puffs Pals.

2006 - Improved Puffs Plus with lotion.

2007 - Launched Puffs Plus with the Scent of Vicks®.


2013 - All Puffs products are dermatologist tested to be extra gentle.

2014 - Puffs improved the Puffs Plus Lotion tissue so that they are gentle on sensitive skin.

2016 - Puffs launched a new Pals campaign

2019 - Improved Puffs Plus Lotion to have more lotion,
and Puffs Ultra Soft to have more pillowy softness


2021 – Launching new packaging design and logo

Current – Theo 0:15 and Ultra Soft Allergy Bumper :06